A recent study published by the International Society of Aesthetic Plastic Surgeons of which I am a member has drawn attention to the increasing number of surgical and non-surgical procedures undertaken worldwide.
More interestingly though this study breaks down the popularity of procedures based on per head of population and lists each country. The highest consumer in the world is South Korea followed by Greece then Italy then the United States. You will find that Brazil comes in position 8 and Australia in position 16.
It is interesting that the Australian trend continues to increase with the popularity of surgical and non-surgical procedures but is far short of the most popular country in the world South Korea which has approximately three times the number of procedures that Australia has per head of population. The most popular procedures are as expected non-surgical intervention such as Botox and chemical peels with breast augmentation, rhinoplasty, and liposuction being the most popular surgical procedures. South Korea of course is famous through its recent surgical success through Psy, and by his own admission he did undergo cosmetic surgeon on the face to improve his chances of success in the music industry internationally.
Dr Jeremy Hunt